Mon, 20 November 2017
My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a man with many bold titles given to him from companies across the world. The Marketing Journal calls him one of “The Best Minds in Marketing,” Fast Company Magazine calls him a “Human Exclamation Point,” The Economist calls him “off -putting to some,” and Newsweek calls him, “The Howard Stern of Entrepreneurialism.” Which isnt easy to say all in one breath. But there is no doubt that he is a man who is rocking and rolling everyday and has found the thing that lights him up inside even if that wasnt the case at the beginning. He’s a dyslexic paperboy from Montreal with Scottish roots, and at 18 got thrown out of school, and with no other options he started a company. He served as chief marketing officer of software juggernaut Mercury Interactive which was acquired by acquired by Hewlett-Packard in 2006 for $4.5 billion, co-founded marketing consulting firm LOCHHEAD, was the founding CMO of Internet consulting firm Scient, and served as head of marketing at Vantive, an CRM software firm. And then after 30 years in business he retired and it seems to me started having the real type of fun that makes a life what it is. And now he is the host of “The Podcast Silicon Valley Needs” — Legends & Losers, and the co-author of Harper Collins’ “instant classic,” Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets. Through his podcast he has 100% unscripted long form interviews with some fascinating folk, who haven’t appeared on every podcast under the sun and are fascinating with a capital F. So what made him retire at such a young age, and did he find it hard to fill the hole in his life? And where does he see his life going now….more and more into the media world, or simply exploring where the fun is in life? Well lets find out as we bring onto the show to start joining up dots with the one and only Mr Christopher Lochhead. Show Highlights During the show we discussed such weighty topics with Christopher Lochhead such as: How he started low middle class, and has hustled his way to where he is today, but knows 100% that he couldn’t have done it without the business partner that he found. Christopher shares how the legendary people in life don’t get lucky, but that do position themselves to be in the place to receive the luck if it arrives. Doing, reading and finding a mentor are the three ways that we should operate in life, something that Christopher does religiously. and lastly…. Do your homework, learn the process and focus on the solution to a problem. That is how a business is made, which is why so many people screw up on this. They don’t do the basics.